Industry: Real Estate
Location: India
Services Provided:

• Corporate Film & Drone Shoots
• Hoarding Design
• Social Media Campaigns
• Marketing Campaigns

Corporate Film & Drone Shoots

Shreeji Group, with its legacy of 31+ years in Mumbai’s real estate market, needed a storytelling medium that captured the grandeur of its developments while emphasizing its values of trust, quality, and timely delivery. We addressed this with high-quality corporate films and dynamic drone shoots that offered a new perspective on their landmark projects.

Our approach for the corporate films focused on narrating Shreeji’s journey through visuals that evoke emotion and pride. We scripted storylines that seamlessly blended client testimonials, architectural highlights, and Shreeji’s legacy. Professional cinematography techniques and engaging voiceovers made these films more than promotional tools—they became brand-building assets.

Drone shoots provided sweeping aerial views of Shreeji’s properties. This added a cinematic appeal, showcasing the scale of their projects, lush surroundings, and premium amenities in a way ground-level visuals couldn’t. These shots were incorporated into corporate films, digital campaigns, and presentations for investors and buyers.

The films and drone visuals became key tools in Shreeji’s sales kit. They were used on websites, social media, and at events, helping audiences experience the brand’s vision and achievements. As a result, the videos significantly improved engagement, increased buyer interest, and positioned Shreeji as a forward-thinking developer blending innovation with tradition.

Hoarding Design

In Mumbai’s fast-moving real estate market, outdoor visibility is crucial. Shreeji needed bold, eye-catching hoardings that attracted attention while communicating its premium positioning and legacy.

We began by identifying high-traffic locations across Mumbai for maximum impact. The designs featured clean, minimal layouts with striking visuals of Shreeji’s projects and memorable taglines like “Your Landmark of Luxury” and “Where Trust Meets Lifestyle.”

Typography was bold yet elegant for visibility, and colour schemes aligned with Shreeji’s branding—rich, warm tones that evoked luxury and comfort. Each hoarding highlighted key USPs like location advantages, lifestyle amenities, and the developer’s longstanding credibility.

The hoardings not only increased brand visibility but also became conversation starters within the community. Combined with films and digital efforts, they were part of an integrated strategy that drove more site visits and inquiries.

Social Media Campaigns

Shreeji’s social media needed a fresh perspective to connect with today’s homebuyers—those who value trust, design, and lifestyle experiences. We built a storytelling-led content strategy positioning Shreeji as a brand synonymous with quality living.

Campaigns focused on three pillars: legacy, lifestyle, and trust. Posts featured high-res images and short videos showcasing iconic projects, amenities, and customer testimonials. Reels and Facebook videos offered behind-the-scenes glimpses of ongoing projects and drone footage to boost transparency and engagement.

We designed platform-specific creatives for Facebook, Instagram, and LinkedIn. These included interactive stories, polls, and countdowns for project launches, building excitement among followers.

A standout campaign, “Built on Trust, Designed for Life”, spotlighted Shreeji’s on-time delivery and build quality. Another focused on luxurious amenities with lifestyle visuals, appealing to aspirational buyers.

The results were substantial: 85% growth in engagement within six months and over 1 million Instagram impressions during key campaigns, boosting brand visibility in Mumbai’s market.

Marketing Campaigns

To amplify Shreeji’s digital and offline presence, we executed holistic marketing campaigns combining strategy with creativity. The focus was on site visits, lead generation, and reinforcing its premium image.

We crafted multi-channel campaigns using Google Ads, Facebook/Instagram promotions, and print ads in major real estate media. Themes like “Legacy You Can Trust” and “Luxury That Inspires” were tailored to various audience segments—from young professionals to families.

Targeted promotions used segmentation to deliver personalized messaging. Remarketing ads re-engaged users who visited the website or interacted on social but didn’t convert. These ads included urgency-driven offers like “Limited Time Offers” and “Exclusive Pre-launch Access.”

Offline touchpoints—hoardings, brochures, and branded events—were aligned with digital efforts for a consistent brand experience. We closely tracked metrics such as CTR and CPL to ensure high ROI.

The campaigns led to a 2.8x increase in site visits and a 60% boost in qualified leads, solidifying Shreeji’s reputation as a trusted, high-value developer in Mumbai.